
Landing Page - Desktop

Landing Page - Tablet/Mobile

Facebook Carousel

Animated Banners - Financial Site Takeover

When you think of tax season, you tend to believe that most of us are looking to spend our money. This year's insights showed that those who receive refunds are leaning more on savings. With about a month or so left to capitalize, Capital One chose to create a campaign centered around it's savings products and savings applications to help drive in deposit growth. The campaign channel consisted of Facebook carousel ads, financial website takeover animated banners, our owned website space—all leading back to the landing page.